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Hi, I'm Caitlin.

I am a content-driven marketing professional who creates compelling content across digital channels in order to convert e-commerce or lead generation.

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By aligning marketing initiatives with sales objectives, I transform audience engagement into customer acquisition and sustainable revenue growth.

Marketing Intern:
Petit Pli | London, UK

As a marketing intern for Petit Pli, I produced diverse digital marketing content across multiple channels. Through email campaigns, blogs, social media copy, and visual assets, I drove brand identity to facilitate conversions and customer loyalty.

Marketing & Events Intern:
Puppy Picnic Co | San Diego, CA

Through my role at Puppy Picnic Co., I executed marketing campaigns from start to finish on Instagram, TikTok, and Pinterest — effectively increasing brand awareness and target audience on all platforms.

Content Creator:     Pinterest | San Diego, CA

As a content creator on Pinterest, I regularly posted travel, fashion, and lifestyle content — reaching audiences across multiple customer segments through SEO and targetted content development.

My Experience

Discover My
Portfolio

Soft Skills

  • ​Adaptability

  • Accountability

  • Time Management

  • Conflict Resolution

  • Collaboration

  • Customer Experience

  • Creativity

  • Empathy

  • Leadership

  • Proactivity

  • Organization

  • Verbal & Written Communication

Hard Skills

  • Media Campaign Planning

  • Email Marketing & Automation: Klaviyo, HubSpot

  • CRM

  • Prospecting & Lead Generation

  • Copywriting

  • SEO & Keyword Research

  • PPC: SEM Rush

  • Graphic Design: Canva

  • B2C and B2B Strategy

  • Google Analytics

  • Social Media Content Creation: Instagram, Pinterest, TikTok

Recommendations

“I had the pleasure of working with Caitlin Zink during her internship at Petit Pli, where she transformed from a novice to an independent project manager, showcasing a level of growth and professionalism that’s truly commendable. Caitlin quickly evolved in her role, tackling diverse projects with a level of competence, organization, and attention to detail that brought immense value to our team.

She’s industrious, a great team player, and has shown remarkable dedication to every task, managing each project with a sense of ownership and focus. Caitlin’s eye for detail and commitment to her work allowed her to produce high-quality results consistently. Over her time with us, she gained a robust understanding of our market’s unique demands, embracing challenges with confidence and taking her work very seriously.

Caitlin’s growth in digital marketing has been impressive, particularly in areas like content writing, CRM, campaign development, SEO, and product marketing. Her ability to develop engaging copy and thoughtfully execute marketing campaigns aligned perfectly with Petit Pli’s mission and audience. She would be an asset to any digital marketing team, and I’m confident she’ll continue to excel and make an impactful contribution wherever she goes."

- Arabella Turek | COO of Petit Pli | London, UK

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